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Market Research Pros Reveal Data Collection Fails [and What They Did to Fix It]
You take pride in your work, so it can be tough going when things don’t go as planned. But getting a survey designed and in field is just the beginning....
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4 Keys to Developing a Robust Data Quality Strategy
Discover essential keys to developing a robust data quality strategy in market research. Learn how to ensure reliable data and...
Read more![Market Research Pros Reveal Data Collection Fails [and What They Did to Fix It]](https://dtect.io/wp-content/uploads/2024/10/20240822-dtect-blog-survey-research-market-research-pros-reveal-data-collection-fails_hz-300x159.png)
Market Research Pros Reveal Data Collection Fails [and What They Did to Fix It]
You take pride in your work, so it can be tough going when things don’t go as planned. But getting...
Read more
Show me where it hurts: The true cost of poor data quality
The data quality crisis in the market research industry has reached a tipping point. For years, conversations about the importance...
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5 steps to create an effective data quality management strategy
Data quality management (DQM) is a structured process for managing quality, checking validity, and maintaining integrity of market research data....
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Leveraging dtect as a field management strategy for a competitive edge
You can’t go 5 minutes in market research without hearing someone talk about “data quality.” Yes, it’s paramount to business...
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